Mary Dryden, Managing Director, MDA Group
Mary has more than 20 years’ experience in public relations, working for the BBC in corporate and consumer PR and at the Central Office of Information where clients included the Department of Trade & Industry, the Department of Employment and the Royal Household. Prior to that, Mary worked as a journalist with BBC television and on local and national newspapers. Mary is a member of the Chartered Institute of Public Relations, a trustee of The Children’s Foundation and a member of the CBI and North East Chamber of Commerce.
Alex Latimer, Director, Advertising and Design
A graduate in Law, Alex has over 12 years’ experience in advertising design and marketing. Prior to joining MDA he spent six years in top London agencies, including multi award-winning WPP. He worked on full service campaigns for brands including Sony Music, Harrods, Barratt Homes and Janet Reger. At MDA Alex heads up an account list that includes Procter & Gamble, NHS, Newcastle City Council, Excelsior Academy and Tesco. He is a graduate of the CBI’s Future Leaders programme and a member of the Entrepreneurs Forum.
Andrew Lambert, Director, MDA Public Relations
Andrew began his career in newspaper journalism, working on a number of papers including the Northern Echo. During a 16 year career with the BBC he was editor of Look North and received two prestigious Royal Television Society Awards. He was also assistant editor at News 24 and news editor of GMTV. Andrew’s workload includes Tesco, Go Wansbeck and Excelsior Academy.
Paul Robertson, Director
Paul joined MDA from Trinity Mirror North-East, where he was editorial director, as well as editor of the Evening Chronicle. He has over 20 years experience of regional journalism, having previously been editor of the Evening Gazette on Teesside.
Richard Budd, Creative Partner
Richard has more than 20 years’ experience in some of Britain’s leading design consultancies including WPP’s award winning Rare. He has worked on everything from branding and annual reports to packaging and digital media for brands including Cape, GNER, Mencap, Friends Provident, Rolls Royce Plc, London Development Agency, Qatar FCA and the Royal Hospital Chelsea.
A Talented Team...
And a team of talented people with expertise in administration, account handling, copy writing, art direction, photography, web design, digital production, media planning and — that most impressive of talents — borrowing props for film shoots at extremely short notice. For free.